Tags – Millennial Business Travellers
Millennials now make up 50% of the workforce across the world.
This generation of millennials, born between 1980 and 2000, are the first fully digital generation.
So, very few of the millennials would remember a time before mobile phones and the internet. As a result, this inclination to be digital-savvy has an effect on what is important to millennials and how they book travel, for instance.
However, perhaps surprisingly, these young professionals prefer face to face business meetings over digital, video conferencing.
Bleisure, a combination of business and leisure, is a term being used increasingly in the travel industry and has been brought about by the requirements of millennial professionals.
And, there is a good reason for it.
Millennials have grown up in a world with an increasingly flexible approach to work. No longer necessarily working 9 to 5, Monday to Friday and equally working more from home, the lines between work and leisure times are much more blurred.
And, for those working in the evenings or at weekends, this movement away from traditional working means, potentially, spending traditional working hours participating in leisure activities.
For younger business travellers, it’s therefore important to include an element of leisure time in their business travel. As a result, they may seek to extend a business trip to include a few leisure days or perhaps stay in accommodation usually aimed at holidaymakers.
Freedom of Choice
What the millennial population is used to is the freedom of choice the digital age and less traditional ways of working brings.
They prefer to have the freedom to choose where to stay while away from home on business, increasingly looking at options such as Airbnb.
Although they are not afraid to spend money while travelling for business, they still expect value for money using the digital means – literally at their fingertips – to compare prices on flights, hotels, restaurants and leisure experiences. This love for a good deal ensures they get suitable and competitive deals.
It’s crucial to the millennial to make the entire business travel process as hassle-free as possible. Doing so extends across the board for travelling, whether business, leisure, or bleisure related.
Simply, using technology is, of course, by no means limited to just the booking process. For instance, the availability of wifi and charging facilities is very important to a travelling millennial.
Additionally, keeping essential documentation such as booking references, boarding passes, train tickets, business meetings’ agenda and contact names and addresses to hand, available at the touch of a button on a mobile device is certainly an extremely convenient way to travel.
Generally, we do not include a sales pitch in our content writing, but we could not stop ourselves from including how we fit into the picture here.
Not just limited to the UK, our travel options extend to Europe and include all modern amenities that you can imagine. From wifi to charging spots, and options to edit your needs over an app, we have done our best to change with times, providing a truly luxurious experience, especially in our minibus hires.
To learn more, get in touch with us today.
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